Arthur Godfrey The Adventures of an American Broadcaster |
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| Author:
| Singer, Arthur J. |
| ISBN: | 978-0-7864-0704-0 |
| Publication Date: | Jan 1999 |
| Publisher: | McFarland & Company, Incorporated Publishers
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| Book Format: | Hardback |
| List Price: | Contact Supplier contact
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Book Description:
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Arthur Godfrey's voice was once the most recognized in America. At one time, he was on radio and television sixteen hours a week with three different top-ten shows and was responsible for 12 percent of CBS's annual revenues. His popular and gentle persona masked, however, a fiery temper that eventually toppled him from superstar status.This talented and influential broadcasting pioneer has never before been the subject of a book-length biography. This chronicle of a unique entertainer...
More DescriptionArthur Godfrey's voice was once the most recognized in America. At one time, he was on radio and television sixteen hours a week with three different top-ten shows and was responsible for 12 percent of CBS's annual revenues. His popular and gentle persona masked, however, a fiery temper that eventually toppled him from superstar status.This talented and influential broadcasting pioneer has never before been the subject of a book-length biography. This chronicle of a unique entertainer and salesman offers an analysis of a defining era in broadcasting and provides a clear lesson about the pitfalls of fame and success.