Designing and Conducting Health Surveys |
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Author:
| Aday, Lu Ann |
ISBN: | 978-0-7879-0294-0 |
Publication Date: | Jan 1997 |
Publisher: | John Wiley & Sons, Incorporated
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Imprint: | Jossey-Bass |
Book Format: | Hardback |
List Price: | AUD $87.95 |
Book Description:
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This revised and updated edition is an indespensable resource for health researchers. It draws on the most current findings in survey design, marketing research, health services research, and cognitive psychology to provide comprehensive guidance on designing and conducting health surveys. Special emphasis is placed on the complexities of the ever-changing health care environment.
This revised and updated edition is an indespensable resource for health researchers. It draws on the most current findings in survey design, marketing research, health services research, and cognitive psychology to provide comprehensive guidance on designing and conducting health surveys. Special emphasis is placed on the complexities of the ever-changing health care environment.