Hey Bill! The Dark Art of Anti-Social Selling (and How and Why Not to Do It) |
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Author:
| Palmer, Bill |
ISBN: | 979-8-7312-2027-9 |
Publication Date: | Apr 2021 |
Publisher: | Independently Published
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Book Format: | Paperback |
List Price: | USD $14.14 |
Book Description:
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A book on why, when and how social selling degenerated into anti-social selling; sections on "how to fail" and "how to succeed". Chapter headings include "At least buy me a drink first", Empty gestures make most noise", "I'm an expert, honest", "Only Stalin could say this" and "Are you in the right job?" A humorous exploration of how not to sell, complete with a wealth of cringe-makingly awful real-world illustrations and a set of useful pointers for how to break the cycle of toxic...
More DescriptionA book on why, when and how social selling degenerated into anti-social selling; sections on "how to fail" and "how to succeed". Chapter headings include "At least buy me a drink first", Empty gestures make most noise", "I'm an expert, honest", "Only Stalin could say this" and "Are you in the right job?" A humorous exploration of how not to sell, complete with a wealth of cringe-makingly awful real-world illustrations and a set of useful pointers for how to break the cycle of toxic sales motions and engage meaningfully with a worthwhile prospect.