Retail Location Planning in an Era of Multi-Channel Growth |
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| Author:
| Clarke, Graham
Birkin, Mark
Clarke, Martin |
| ISBN: | 978-1-4094-0407-1 |
| Publication Date: | Mar 2017 |
| Publisher: | Routledge
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| Book Format: | Hardback |
| List Price: | USD $155.00 |
Book Description:
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Arguing that more complex markets demand more sophisticated spatial analysis, the authors bring the store location modelling research agenda up to date by building on current academic research and their applied experience of working with a variety of blue-chip clients on store location research.
Arguing that more complex markets demand more sophisticated spatial analysis, the authors bring the store location modelling research agenda up to date by building on current academic research and their applied experience of working with a variety of blue-chip clients on store location research.