The Portable MBA in Entrepreneurship |
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| Editor:
| Bygrave, William D. |
| Series title: | The Portable MBA Ser. |
| ISBN: | 978-0-471-57780-5 |
| Publication Date: | Feb 1994 |
| Publisher: | John Wiley & Sons, Incorporated
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| Imprint: | Wiley |
| Book Format: | Hardback |
| List Price: | USD $32.95 |
Book Description:
|
A group of leading thinkers in small business and entrepreneurship provide comprehensive guidance on everything you need to know without the time and expense of an MBA program. Coverage includes how to recognize and evaluate entrepreneurial and market opportunities, entry strategies for startups, marketing, financing, preparing business plans, managing a growing business and much more.
A group of leading thinkers in small business and entrepreneurship provide comprehensive guidance on everything you need to know without the time and expense of an MBA program. Coverage includes how to recognize and evaluate entrepreneurial and market opportunities, entry strategies for startups, marketing, financing, preparing business plans, managing a growing business and much more.